Digital Marketing With AI Tools

Learn Digital Marketing Skills with Artificial Intelligence Tools at IDEA

Our 8-Week Digital Marketing with Artificial Intelligence Tools training offered by Innovative Digital Entrepreneurship Academy (IDEA) is an immersive programme designed to equip trainees with the knowledge and skills needed to leverage cutting-edge AI tools in marketing and branding strategies. This course delves into the intersection of digital marketing and artificial intelligence, providing trainees with a comprehensive understanding of how AI can revolutionize the digital marketing landscape.

Throughout the course, participants will explore a wide range of topics, including:

  • Introduction to Digital Marketing Trainees will gain a solid foundation in digital marketing principles and practices, understanding key concepts such as search engine optimization (SEO), social media marketing, content marketing, and email marketing, graphics designing, video editing and more.
  • Fundamentals of Artificial Intelligence Participants will be introduced to the fundamental concepts of artificial intelligence, machine learning, and natural language processing. They will explore the capabilities and potential of AI in the marketing domain.
  • AI Tools for Market Research Trainees will learn how AI-powered tools can be utilized for market research, including data collection, analysis, and competitor analysis. They will gain insights into consumer behavior, market trends, and audience segmentation to inform marketing strategies.
  • AI-Powered Content Creation This module focuses on leveraging AI tools for content creation, including automated content generation, natural language processing, and content optimization. Trainees will learn how to create engaging and personalized content at scale using AI technologies.
  • AI-Driven Customer Relationship Management Participants will explore how AI can enhance customer relationship management (CRM) through chatbots, virtual assistants, and personalized customer experiences. They will learn to implement AI-driven CRM strategies to improve customer satisfaction and retention.
  • AI in Advertising and Marketing Campaigns This module covers the application of AI in advertising, including programmatic advertising, predictive analytics, and AI-powered ad targeting. Trainees will understand how AI can optimize advertising campaigns for better reach, engagement, and conversion.
  • Ethical Considerations and Challenges The course also emphasizes the ethical considerations and challenges associated with AI in digital marketing. Trainees will learn about data privacy, algorithmic bias, and responsible AI practices to ensure ethical marketing strategies.

Throughout the course, participants will engage in hands-on exercises, case studies, and real-world projects to apply their knowledge and skills in practical scenarios. They will have access to state-of-the-art AI tools and technologies, enabling them to gain valuable experience in using AI for digital marketing.

By the end of the Digital Marketing with Artificial Intelligence Tools Course, participants will be well-equipped to integrate AI technologies into their marketing strategies, making them more efficient, data-driven, and impactful in today’s digital landscape.

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Enrol for this course

Fill the form below to enrol for this course, our representative will get in touch with you as soon as possible. All fields are required

How did you hear about us